Many people find blogging to be a
difficult task. Whether your blog is part of your business website, a
place to generate some extra income or a standalone blog for personal
reasons you may have found that your audience is missing. Blogs may
sound easy but you need a combination of skills and commitment if you
wish yours to become a success. This is not an easy way of making money;
however it can be highly enjoyable and worthwhile with commitment and
dedication.
Learn from the Blogging Mistakes of Others
I have seen many blogs die a quick death
and become fully abandoned, and to help you ensure that this doesn’t
happen to yours it can help to be aware of the problems that lead to
this path. Use these 5 reasons why blogs fail effectively to ensure it
doesn’t happen to you and soon you could become the owner of a popular
blog.
Trying too hard to make money
A blog that looks like it is only where
to make money through the placing of ads and affiliate links will turn
of readers as soon as they arrive. If there are more adverts than
content it becomes pretty obvious that your only intention is to use
your visitors as a way of generating income. Your readers need a reason
to come to your site, and advertising all over the place is not
appealing to anyone.
Work on making original content
Copying and pasting posts is a big fat
no-no. I am sure you have heard about the importance of original content
already, so I won’t go into it too much. Just make sure you follow the
golden rule of checking your content is unique and that you haven’t
simply copied the work of someone else online. Search engines appreciate the work of bloggers who spend time making their own posts so be one of them.
No blogging plan
In my experience I have found it is a
lot easier to build a strong number of followers when you create a blog
plan and you stick to it. Decide which days you are able to post on and
make sure that you have content published at least once on these days.
Readers will soon become used to your schedule and remember to check
your site on your set days even before they see your links on social
networks or in their RSS feeds.
Audiences can’t relate to the content on the blog
When you try and create all sorts of
information and content it can be hard for your audience to understand
the purpose of your blog. For the best results choose the type of topic
or niche area you are most experienced in and stick to it. There is
little point writing about accountancy on one day and bathing dogs on
another. Work on your skill areas and think about the audience you are
targeting. There is still a lot of scope to cover even if you are
limiting yourself to a niche.
Your masterful voice
A blog doesn’t need to be formally
written in order to become a huge success. The best blogs use the
personality of the writers to converse with the readers rather than to
dictate to them. When writing your blog posts don’t be scared of writing
how you would usually speak. Write with one person in mind and produce
casual content while remaining knowledgeable and ensure that there are
no mistakes in your grammar and spelling. You are human, your readers
are human, speak with your own voice and avoid sounding like a robot.
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